Year

2024

Role

Branding

Art direction

Ux design

ui design

Graphic design

Project

Microbrasserie Loup Garou is a new brewery set on a picturesque farm in Sainte Marthe, Québec, alongside an artisanal butcher. Its name draws from regional folklore, echoing the legendary werewolf stories rooted in Québecs cultural history. The brewerys identity blends past and present with typography inspired by vintage hunting licenses and a rich, nature driven color palette. The modern farmhouse setting and immersive digital experience extend this story, inviting visitors to explore their beer selection.

Microbrasserie Loup Garou is a new brewery set on a picturesque farm in Sainte Marthe, Québec, alongside an artisanal butcher. Its name draws from regional folklore, echoing the legendary werewolf stories rooted in Québecs cultural history. The brewerys identity blends past and present with typography inspired by vintage hunting licenses and a rich, nature driven color palette. The modern farmhouse setting and immersive digital experience extend this story, inviting visitors to explore

Team

Scott Cuggy

Whathorn Studio

alex khoroshun

Justine Maclean

Creative direction

digital photography

Development

copywriting

Year

2024

Role

Braniding

Art direction

Ux design

ui design

Grapihc design

Project

Microbrasserie Loup Garou is a new brewery set on a picturesque farm in Sainte Marthe, Québec, alongside an artisanal butcher. Its name draws from regional folklore, echoing the legendary werewolf stories rooted in Québecs cultural history. The brewerys identity blends past and present with typography inspired by vintage hunting licenses and a rich, nature driven color palette. The modern farmhouse setting and immersive digital experience extend this story, inviting visitors to explore

Team

Scott Cuggy

Whathorn studios

Alexander Khoroshun

justine maclean

Creative direction

digital photography

Development

Videography

Michael Comitini

Menu

Michael Comitini

Menu